From early childhood, Ed Ruff was destined to be a violinist. These dreams were shattered when he broke his arm only two days before joining the elite 9th grade orchestra at Naples High School. Unable to play the violin with one arm, Ed was sent to Mr. Morrison’s art classroom where his life was forever changed.
Aside from the everyday flannel shirts, blue jeans and killer gotee, Mr. Mo shared his incredible passion for art and inspired Ed to further pursue his natural creative talent.
Ed made his first dollar as a designer in 1990 after designing the logo for Tom and the Cats, a very little-known and short-lived Tallahassee band — but a paid job is a paid job. He continued on with his education and graduated from Florida State University in 1993 with a Bachelor’s in Studio Arts.
After being with ACS Creative for nearly 20 years, Ed has figured out the science behind the company’s success — relying on his key players. To continue reaching the next level, Ed makes certain that the company has the cream of the crop employees in place to constantly generate new and innovative ideas.