About The Episode

Our 2020 motto: Less Rocky, more Foster. Foster joins the team as an actual paid member of the Server’s Journey team and helps Rocky dive into “The Why.” From the biology of what we do to the philosophy of why we do it, this episode covers everything to do with why knowing your “why” is just so important. Today we’re breaking down the critically acclaimed “Find Your Why” from Simon Sinek. Did “the why” launch Apple to its renowned success?

About The Episode (Part 2)

Apple’s 1984 Super Bowl commercial launched their “Think Differently” campaign, never even showing a computer. Their capitalization on their own “why” is a prime example of why consumers are loyal to businesses and their goals rather than just their products. Today we dive into the specifics of which companies sell their “why” well; from the toothbrush company Quip to Supply Single Edge Razors, take a journey with us as we dissect our favorite business’ missions and why they work.

About The Guest

Rocky Destefano

Rocky Destefano has been a server since his early days of working behind the counter at a Chick-fil-a store in South Florida.

Today he has a successful restaurant of his own. Rocky is called upon by the Chick-fil-a family to help in the development of staff and training around the country. Being a leader and a server himself, he likes to talk about leading yourself, a few, many, and an organization. Recently Rocky was selected for two local service awards: from the Cornerstone Hospice as Man of the Year and the Chamber of Commerce as Citizen of the Year in the Greater Orlando area.